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|Title: ||Analyze the Strategies of Deregulating the Entry Limitation for Cruise|
|Authors: ||Chen, I-Chen|
|Contributors: ||NTOU:Department of Shipping and Transportation Management|
Exit and Entry Permit Taiwan Republic of China;home port;cruise industry;SWOT
|Issue Date: ||2018-08-08T03:53:37Z
Asia cruise industry booms explosively in recent years, and mainland China cruise market in particular grows rapidly and continues to expand. However, due to the application process of Taiwan entry permits for mainland China cruise liner passengers is complicated, cruise companies lose competitiveness for the cruise voyage from any home port in China to Taiwan. Therefore, it is hard to attract travel agencies to promote Cross-Strait cruise package. Under the current situation, this study is aimed to probe the strategies to deregulate the entry limitation of the cruise liner passengers by focusing on simplification and cancellation of entry regulation for Chinese cruise liner passengers. In this case, cruise lines would like to select cruise voyage in Taiwan as home port, and increase the port of calls frequency in Taiwan. . Through collecting the relevant entry regulations of each countries and analyzing by SWOT technique and TOWS Matrix, this study proposes following four conclusions, which could provide relevant authorities as policy adjustment reference： accelerating the optimization of environment of the cruise industry in order to improve the competitiveness in the cruise market, establishing cruise industry task force unit, simplifying or canceling the entry regulation of Chinese cruise liner passengers, and the development of Cross-Strait cruise industry should not be involved with politics issues.
|Appears in Collections:||[航運管理學系] 博碩士論文|
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