Proceedings of the 2006 Joint Conference on Information Sciences
Abstract: Combining the concepts of balanced scorecard, fuzzy set theory and entropy, a systematic fuzzy multiple criteria decision making (MCDM) for airlines operating performance evaluation is proposed. A hierarchical structure is constructed through the concept of balance scorecard includes four perspectives: finance, customers, internal business processes, and learning and growth. The triangular fuzzy numbers are used to denote the weights of all criteria and the evaluation values of all alternative airlines versus subjective and objective criteria. For effectively measuring the average essence of information quantity, the entropy weighting method is utilized to modify the weights of subjective criteria. Thus, the explanation ability and reliability of criteria can be effectively conveyed.