English  |  正體中文  |  简体中文  |  Items with full text/Total items : 26988/38789
Visitors : 2353103      Online Users : 31
RC Version 4.0 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Adv. Search
LoginUploadHelpAboutAdminister

Please use this identifier to cite or link to this item: http://ntour.ntou.edu.tw:8080/ir/handle/987654321/39141

Title: 以航商資源基礎探討港口選擇行為
Resource-Based Port Choice Behavior of Shipowners
Authors: 倪安順
梁金樹
林光
Contributors: 國立臺灣海洋大學:航運管理學系
Keywords: 資源基礎;核心資源;港口選擇;選港屬性;多元尺度分析
Resource-based;Core resources;Port choice;Choice attribute;Multidimensional scaling
Date: 2005-03-30
Issue Date: 2016-11-24T07:26:34Z
Publisher: 運輸計劃
Abstract: 摘要:航商透過需求選擇行為,由滿意度比較分析之決策研判,決定是否要購買相關港口服務。航商港口選擇行為關係到企業經營決策與企業資源分配,本研究透過資源基礎理論探討航商在港口選擇行為與企業資源使用之相互關係,俾利了解航商在港口選擇行為與選港屬性對港口選擇之影響程度。在理論的探討上係由航運企業資源基礎理論結合港埠市場需求選擇行為進行探討,航商以核心資源進行港口選擇行為的需求決策分析,在港口選擇部分可再細分為航線特性、選港屬性之變異數分析、因素分析、群落分析、多元尺度分析,分別探討港口使用者的選擇行為、需求屬性、港群分布、與市場占有率。
Abstract:Based on the results of satisfaction level analysis and the choice of demand, the shipowner makes a decision to decide whether to use the port service or not. The shipowners' port choice behavior will influence the decision of business operation and the distribution of business resources. In this study, according to the resource-based theory, we examined the relationships of shipowners' port choice behavior and distribution of business resources to understand the influences of shipowners' port choice behavior and port choice attributes. With the core resources, the shipowners did demand analysis of port choice. Port choice behavior can he detailed into shipping line characteristics, variance analysis of port choice attributes, factor analysis, cluster analysis, multidimensional scaling analysis, and grey system theory analysis. All of these can respectively analyze the port choice behavior of port users, demand attributes, the area of port clusters, and the rate of market share.
Relation: 34(1), pp.1-26
URI: http://ntour.ntou.edu.tw:8080/ir/handle/987654321/39141
Appears in Collections:[航運管理學系] 期刊論文

Files in This Item:

File Description SizeFormat
10177159-200503-34-1-1-26-a.pdf2246KbAdobe PDF33View/Open


All items in NTOUR are protected by copyright, with all rights reserved.

 


著作權政策宣告: 本網站之內容為國立臺灣海洋大學所收錄之機構典藏,無償提供學術研究與公眾教育等公益性使用,請合理使用本網站之內容,以尊重著作權人之權益。
網站維護: 海大圖資處 圖書系統組
DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback